Tag Archives: imprinted earbuds

New Study Shows That Over 35 Percent of People Want Electronic Gifts This Holiday Season

Are You Planning to Give Electronic Gifts This Holiday Season?

electronics are one of the top Holiday giftsAustin, Texas: According to a study by GiftCard.com, electronic gifts were the top gift chosen by 35.8% of those surveyed in 2012– even higher than jewelry, home decor and sporting goods.

And for Christmas 2013, those numbers will only go up as the new iPhone 5S has just been released and many more people are using tablets, laptops and other tech gear than in previous years.

If you are trying to find the ideal corporate Holiday gifts this year, then consider something electronics-or for tech products.

The biggest Holiday gifts for 2014 are trending toward music-related tech gear–everything from imprinted speakers, ear buds and headphones and music download cards.

Another popular category is anything related to iPads–including imprinted bags and cases, iPad sleeves, Bluetooth speakers and tablet stands

if your budget is lower, don’t forget simpler accessories–everything from stylus pens, microfiber wipes, smartphone stands and imprinted phone chargers.

Perhaps the perennial favorite over the past 4 years is still USB flash drives.  However, if you plan accordingly, you can get 2D and 3D custom USB drives — with life-like replicas of your product, your packaging – anything.  This gives you a unique branding opportunity.

The Christmas Holiday season is fast approaching.

Will you have the tech gifts that your employees and clients are looking for – or will you be handing out gift cards that do not offer branding impact as the item is used over and over again- for many months?

It is that impact you get with branded electronic gifts that will help you achieve maximum ROI.

Say no to gift cards and fruit cakes.

Let Christmas 2013 be the year that you give your recipients the tech and electronic gifts that they really want.

Happy Holiday Shopping!

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Robert Piller is President of GeekTechBranding.com, the leader in promotional products aimed at a tech audience. Since 1981, Robert Piller has been working with Fortune 500 companies, as well as startups and other organizations, to market and promote their businesses using the latest and most cost-effective marketing strategies and incentives.

He is a frequent writer and speaker on marketing topics and loves to share and exchange ideas.  Feel free to reach him through LinkedInTwitter, by email (robert [at] geektechbranding.com) or through this blog

GeekTechBranding.com offers the latest hi-tech promotional products –including imprinted speakers and ear buds, tablet and cell phone cases and bags, promotional stylus pens, imprinted chargersUSB drives and hubs and more — all imprinted with your company’s name and logo.

Do You Need to Use a Tech-Themed Promotional Item to Reach the Millennial Generation?

Choosing the right promotional items for MillennialsHow to Choose the Right Promotional Items for Millennials

Austin, TX: Everybody wants a new way to reach out tot heir target audience – and right now one of the hottest niches is the Millennial Generation, or Generation Y.

These people came of age at the start of the new millennium, so there age is 25-35, broadly speaking.

Millennial are extremely tech savvy, so most companies immediately  think they need to use a tech-themed promotional product to reach out to them.

Sure, we sell a ton of imprinted ear buds and music download cards for this group– and there is nothing wrong with that.

However, I encourage my clients to think outside of the box to help their message get maximum impact.

Depending on the budget, we have done such low-tech items as imprinted eyeblack for a football-themed event to microfiber wipes that adhere to a smartphone or tablet.

Even simple funky squeeze toys, or stress relievers in a funky shape can get improved ROI when targeting this Millennial market.

Yes, they like swag.

Yes, they like technology.

But, no, for $2 a piece, you promotional product is probably not going to “wow” your audience.

At least make it memorable … so you can gather ROI.

And add a call-to-action to your product, such as a QR code that takes them to a special landing page, or a unique url code that you use only for this event or a comeback coupon, or other way to measure and track your success.

But more on measurability in another blog post.

Happy Marketing!
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Robert Piller is President of GeekTechBranding.com, the leader in promotional products aimed at a tech audience. Since 1981, Robert Piller has worked with Fortune 500 companies, as well as startups and other organizations to market and promote their businesses using the latest and most cost-effective marketing strategies.

He is a frequent writer and speaker on marketing topics and loves to share and exchange ideas.  He can be reached through LinkedIn, Twitter, by email (robert [at] geektechbranding.com) or through this blog

GeekTechBranding.com offers the latest hi-tech promotional products –including imprinted speakers and ear buds, tablet and cell phone cases and bags, promotional stylus pens, imprinted chargers, USB drives and hubs and more — all imprinted with your company’s name and logo.